Changi Airport
Singapore Changi Airport have established strategic cooperation with WeChat Pay to provide convenient mobile payment service and bring extraordinary shopping experience to Chinese tourists.
Singapore Changi Airport has been recognized by Skytrax as the "World's Best Airport" for six consecutive years. It is also the sixth busiest international airport in the world. Changi Airport has long been a major air transportation hub in Asia. Back in 2017, the annual passenger capacity of Changi Airport reached a record high, totaling 62.22 million person times, and the annual cargo throughput reached 2.13 million tons. Chinese tourists are one of the largest tourist source markets for Changi Airport. In 2017, the total consumption by Chinese tourists accounted for one third of the total consumption volume at Changi Airport.
Ever since its cooperation with WeChat Pay, Changi Airport has become one of airports with the largest coverage and the most active use of WeChat Pay in Southeast Asia. Now, WeChat Pay can be used at nearly 200 retailers and food and beverage stores at all terminals of Changi Airport, as well as the online shopping website iSHOP CHANGI. The collaboration between the three parties, Changi Airport, WeChat Pay, and the service provider of WeChat Pay in Singapore--FOMO Pay, provides the most familiar and convenient payment method for Chinese tourists, enabling them to pay via WeChat Pay without having to exchange foreign currency. Besides, the precise commercial advertisement delivery at WeChat Moment and the favorable promotions of WeChat Pay have not only contributed to the significant increase of trading volume and per customer transaction but also provided the best possible shopping and dining service at the airport.
Singapore is an important component of the Belt and Road Initiative in China. Changi Airport, as an essential transportation hub of Singapore, has provided greater convenience for merchants and Chinese tourists with its cash-free payment method. In addition, WeChat products such as official account and moment ads, also bring more perspectives and possibilities to the retail business of Changi Airport.